FIND. Creative Agency is the brainchild of three Texas-raised creatives whose paths and disciplines formed the perfect triangle of storytelling, sound design, and world-building. The idea first sparked when Deezie Brown was studying at Texas Southern University, crafting early concepts of what would eventually become the Fifth Wheel Complex Campus—a fictional universe merging sports, arts, fashion, and culture. While developing visual worlds and character-driven narratives, Deezie began imagining how these characters would sound, setting the foundation for a multi-year sonic journey. At the same time, rising producer DSII was deep into the study of sound at Texas State University, training his ear to capture emotion, texture, and cinematic depth. His technical expertise and experimental approach became the backbone of the project’s evolving soundscapes. Completing the trio, songwriter and music executive Jake Lloyd was attending Texas A&M University–Corpus Christi, where he studied business while sharpening his craft as a performer and creative strategist. Jake brought structure, vision, and storytelling precision to the team, ensuring every musical choice served narrative purpose. Together, the three spent four years building FIND. a documentary series that uncovers how they sonically engineered an entire universe from imagination.